We’re making some changes at FPgirl this year, the most notable one being that we’ll no longer be selling merchandise on the site. Yes, it sounds like a big change—and it is—which probably leaves you wondering why. Here’s the scoop. Over the past few years, we’ve discovered an interesting thing about our girls: shopping for… Read more »
Posts By: FashionPlaytes
Tweens Go Social: How Kids are Using Social Media
Remember back in the day when you thought it was absurd that kids had cell phones at age 15? Well, today, 48% of girls between the ages of 6 and 12 have a cell phone — and 51% of those have a smartphone! It’s not surprising, then, that tweens (who thrive on social interaction at… Read more »
Samsung Mobile (Galaxy) Still Hasn’t Won Over Gen Z Girls
The stakes couldn’t be higher for Samsung and Apple in the billion dollar smartphone and tablet wars. Both companies have put a premium on positioning themselves as cool and youthful. Samsung has assiduously battled first-mover Apple to win the coolness factor. In early 2013, Forbes highlighted Samsung’s impressive gains in mindshare with teens (that’s teens,… Read more »