Important News From FashionPlaytes

Posted by & filed under News.

We’re making some changes at FPgirl this year, the most notable one being that we’ll no longer be selling merchandise on the site. Yes, it sounds like a big change—and it is—which probably leaves you wondering why. Here’s the scoop. Over the past few years, we’ve discovered an interesting thing about our girls: shopping for… Read more »

Samsung Mobile (Galaxy) Still Hasn’t Won Over Gen Z Girls

Posted by & filed under Research, Technology.

The stakes couldn’t be higher for Samsung and Apple in the billion dollar smartphone and tablet wars. Both companies have put a premium on positioning themselves as cool and youthful. Samsung has assiduously battled first-mover Apple to win the coolness factor. In early 2013, Forbes highlighted Samsung’s impressive gains in mindshare with teens (that’s teens,… Read more »