Market Researchers: Think you can’t talk directly to tweens?
Think again!
FashionPlaytes has created a powerful new market research solution that’s parent-approved, entirely customizable, and lets you connect directly with girls ages 5-12 in a safe way, without using parents as go-betweens. From simple data collection to full service research, and from mobile research to gamified surveys and more, we make research fun for girls and so much more effective for you.
FPgirl.com is a FashionPlaytes community that’s grown beyond style and fashion into a 1-million member digital destination where girls talk about everything under the sun, like technology, fashion, school, friendship, the brands they love, and more. Girls make their voices heard every day at FPgirl — and women are joining them in our moms community too.
See how active our community is today:





About Club Z
Club Z is FPgirl’s interactive online community, where girls get to share their opinions about new products and special offers from brands like yours. The more she participates, the more cool rewards she’ll get!
Unlike the girls who talk to us everyday in the FPgirl Style Mag, Club Z members have special permission from their parents to test cool stuff for our partners, fill out surveys and much more. The entire FPgirl site is fully COPPA compliant and child safe — Club Z is too!
Ready to connect with Gen Z girls who want to help shape your brand?